The Red Centre (Uluru-Alice Springs) is where nature, indigenous cultural experiences, the outback and pioneering heritage are intertwined. Many of the most cherished treasures of the Red Centre are natural ones. From world-famous rock formations and spectacular mountain ranges to picturesque waterholes and pristine desert landscapes. By working together as a region, the Red Centre can be more effective and achieve long lasting outcomes in protecting and recovering Australia’s unique and diverse nature to create a resilient ecosystem. The Red Centre provides a unique cultural experience for visitors, bringing them closer to the world’s oldest living culture. The Dreamtime is fundamental to Aboriginal culture and is a complex network of the spiritual, natural and moral elements of the world.

This destination participated in the 2019 Sustainable Top 100 Destination Awards at ITB Berlin by submitting a sustainable tourism story. Keywords: nature conservation, indigenous culture